Gemini

Name: Gemini
Author: Google

by Google4.6

Gemini is Google's multimodal assistant, and its real argument is integration: Gmail, Docs, Drive and Calendar are first-class context rather than copy-paste. For organisations already standardised on Google Workspace, the rollout friction is close to zero.

Commercial use OK
Japanese UI
Free tier
Enterprise contract
SOC 2

Try Gemini on the official site$20/mo

Pricing: $20/mo
Free tier: Free tier
Vendor: Google
Commercial use: Permitted
Japanese UI: Yes
Enterprise contract: Available
Compliance: SOC 2

What it is good for

Organisations already running Google Workspace company-wide
Work that spans text, images, audio and video in one thread
Drafting inside Gmail and Docs without leaving the document
Questions that need current information from the web

Strengths and trade-offs

Strengths

Native Workspace integration across Gmail, Docs, Drive and Calendar
Strong multimodal handling
Inherits Google Cloud compliance posture, including data residency
Web search is standard, so current information is in reach

Trade-offs

Japanese tone consistency still trails ChatGPT and Claude slightly
No equivalent to the GPTs ecosystem for sharing packaged prompts
Business value depends heavily on already using Workspace

Editors' review

The Workspace-native assistant — lowest friction if your company already runs Google

Gemini's differentiator is not raw model quality, it is where the model sits. Gmail, Docs, Drive and Calendar are integrated natively, so the assistant works on the documents you already have instead of what you remember to paste.

Individuals get Gemini Advanced at $20/mo; businesses add it to an existing Workspace licence. Compliance follows Google Cloud, which means data residency, SOC 2 and ISO 27001 are already answered — usually the fastest security review of the major options.

Where it still trails: holding a consistent Japanese register across a long document, and the absence of anything like the GPTs store for circulating packaged prompts inside a team.

Verdict

If Workspace is already deployed across the company, this is the lowest-friction option by a wide margin. As a standalone assistant, ChatGPT and Claude remain stronger.

Compiled from official documentation and public sources, with our own editorial judgement. We do not publish figures we cannot source.