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Recraft

4.5

Recraft is one of the few tools that generates genuine vector (SVG) illustration, with brand colour palettes and style settings so a whole asset set comes out consistent.

Screenshot of the Recraft website
Pricing
$10/mo
Free tier
No
Commercial use
Check the vendor terms
Japanese UI
Not confirmed
Enterprise contract
Not confirmed

What it is good for

  • Icon and illustration sets for a brand
  • Design studios producing vector assets
  • Work that must stay editable as vectors

Strengths and trade-offs

Strengths

  • Real vector output rather than traced raster
  • Brand palette and style controls keep a set consistent
  • From $10/mo with a free tier

Trade-offs

  • Photographic output trails Midjourney and DALL·E 3
  • A specialist for vector and line work

Editors' review

Vector-native generation — for brand asset sets that must match

Recraft is a rare thing: an AI tool that generates true vector (SVG) illustration. Brand colour palettes and style specifications let you produce a whole asset set in one tone.

Pricing starts at $10/mo with a free tier. The intended use is a design studio producing logos, icons and illustration.

Photographic, raster-style images are weaker than Midjourney or DALL·E 3. When the requirement is vector or line-based work, it becomes the first choice.

Verdict

The first choice for designers assembling a tonally consistent icon and illustration set. Use something else for photographic work.

Compiled from official documentation and public sources, with our own editorial judgement. We do not publish figures we cannot source.

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